Gateway to China

For the last twenty years, China has moved to the forefront of the global consumer market with an increasing demand for luxury western goods and an emerging middle class numbering in the hundreds of millions. Whilst luxury brands and retailers have been present in China for a number of years the emerging middle class’s desire for less well known Western products, both high street fashion and heritage items, has opened the door for many brands. In particular, the Chinese population’s desire for British products has led to huge growth in UK Chinese exports.

Over the last few years Brand Avenue has had a physical presence opening offices in China enabling us to work with, support and advise British and European brands on exporting to China. Brand Avenue holds major existing accounts with some of the biggest cross-border platforms in China.

Our areas of work

  • Cross-Border Trade
  • E-commerce Platforms
  • Marketplaces
  • Flash Sales and Private Member Websites
  • Wholesale and Clearance
  • Niche Companies

Our Expertise

  • Extensive knowledge of the Chinese market
  • Local office and staff
  • In-house translation
  • Contracts with leading Chinese companies
  • Excellent customer support
  • After Sales Care

China in Focus

Population (Billion)

Free Trade Zones:

Cross Border Platforms

Estimate Sales Value (Billion USD)

Flash Sales

Working with a network of 400 flash sale websites globally.

Wholesale & Clearance

Reduce your stock levels with our safe approach to stock clearance.

Find out more about our services in China

Contact Us